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Crafting a well rounded brand identity.

Getting Started With Your Brand Identity

Do you have a brand or a brand identity for your business and services? Many businesses when developing a brand starts with visual pieces like logo, colors, and fonts based on what appeals to them. However, the visual brand is a piece of your brand and not the identity itself. ...
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Things in your toolkit, WordPress themes and plugins.

Themes and Plugins You'll Find in My Toolkit

Have you decided on WordPress for your website but have become overwhelmed by the amount of themes and plugins available? The beauty of WordPress are the amount of developers who have created themes and plugin, some free and some not. Themes are a great way to get started on the ...
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5 Myths About Using WordPress For Your Website

5 Myths about Using WordPress For Your Website

You've heard that WordPress is popular but you don't get what all the hype is about? Some of the bigger sites like New York Observer, New York Post, TED, Thought Catalog, Williams, USA Today, CNN,,, National Post, Spotify, TechCrunch, CBS Local, NBC, and more all use WordPress. If ...
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Adding Protection To WordPress For A Secure Website

Are you worried that your site will get hacked or overtaken by questionable characters? WordPress powers 14.7% of the top 100 websites in the world because of its popularity has become a target for spammers and hackers. You want to protect your investment in both WordPress and your site, so ...
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are 404 errors really that bad?

Are 404 Errors Really That Bad?

Do you panic when you see a 404 error page on your site? Oh, the dreaded 404 error page that we've all encountered at one point or another. You know that one where you're right in the middle of finding the perfect solution to all the worlds problems, and then ...
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Next steps for a healthy website is website maintenance.

The Next Step For Your Live Site is Website Maintenance

You've spent weeks, or maybe months to get the perfect website and then let it loose into the wilds of the interwebs. Now, what do you do? Sit back and wait for the traffic to come and the sales to generate? Wouldn't that be nice if you could set and ...
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update post dates when republishing.

Why You Need To Update Your Post Dates When Republishing

Do you have a lot of content of your blog or website that seems a little stale and outdated? Now may be the time to freshen that content up rather than creating a new version of the topic. Often we forget that the best way to create relevant content is ...
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before you create your website.

Do This One Thing Before You Create Your WordPress Website

How many of you have started to create your website with one person in mind? No, not you, but your ideal client. Your website needs to do one thing, reach the person who needs your solutions. When I first stated my business I was too afraid to narrow down my ...
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How To Keep Your Sanity When Working From Home

Do you feel like you never leave your office? Your home office that is. I've been working from home since 1999 when I was the first to telecommute for a mortgage title company. I thought this experience would be perfect for me as I started my home-based business several years ...
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simple brand style guide



Download the FREE style guide to get you started creating an asset for a more consistent visual presence!




Download the FREE mini-workbook to get you started creating your audience persona today!

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