Latest Blog Posts

Designing Your Website - 5 Things You Should Know

Designing Your Website – 5 Things You Should Know

Looking to hire a web designer or don't know where to start when designing your website? Keep reading to be in the know for five things that will help you start your website project. I remember when we bought our first fixer-upper house. I was handy, and crafty, and savvy, ...
Keep Reading
Why You Need To Post as Author and Not Admin

Why You Need To Post as Author and Not Admin

Do you know why all of your pages and posts should be under your Author account? The best use for your WordPress user accounts, creating an author account and when to not use your administrator WordPress account.  Keep reading to find out why. My neighbor was a lovely older lady ...
Keep Reading

Using Your Audience Profile vs. Audience Persona In Your Digital Marketing

Audience profiles and audience personas. Do you know what to use when and why? Keep reading to find out what each are, why you need both and how they work together to keep you on top of your perfect client. I remember like it was yesterday a conversation between gram ...
Keep Reading
website clutter and chaos.

Website Clutter: Clean Up the Chaos On Your Website

Website clutter is real and can affect how your visitors interact (or not) with your website. I have a friend who operates in what she calls organized chaos and it’s amazing what she gets done in a day. When there is a lot going on around me (repetitive loud noises, ...
Keep Reading
resources-to-optimize-your-website.

Resources to Easily Optimize Your WordPress Site

These last few weeks I talked about creating a good user experience on your website including optimization tips to keep your site running lean and mean. When its time to optimize your WordPress site there are some apps and plugins that come in handy to make the job easier. I'm sharing ...
Keep Reading
user experience should be front and center.

User Experience Should Be Step One of Your Design Process

Let's start with the obvious and something others are not telling you, your website is not about you it's about your user, and that's why user experience should be top of the planning checklist. Your website is the chance to show off what you're all about including the solutions that ...
Keep Reading
WordPress site speed optimization.

WordPress Site Speed Optimization With These Three Tips

Slow sites suck, and worse they drive people from your website because nobody has the patience anymore. So if you're site takes forever to load you need help with WordPress site speed optimization, this article is for you. Before we dig in there's some pre-work to get you started. Test your site ...
Keep Reading
sales page optimization.

Improving Your Sales Page, The More You Know

Before we talk about improving your sales page let's talk about the difference between home pages, landing pages, and sales pages. Each has a function and a purpose which are different in small ways. Your homepage has a primary object to inspire visitors to get to know and trust you ...
Keep Reading
inherited website, take back control.

Inherited Website: Insider Tips Revealed To Taking Back Control

It's always a great day when I partner with new clients and make WordPress sites great again. Getting an inherited website usually means that the last partnership did not work with the client. And so to start the relationship right we need to set expectations, so neither of us feels ...
Keep Reading
finding key things to include above the fold.

Three Things That Should Be Above The Fold on Your Home Page

We're talking home page layouts today. Take a look at your home, do you have several ways you can get inside? Me too but I don’t always have keys to access all those ways so I rely on my garage door opener. Even when I go out with someone else, ...
Keep Reading
Insider Tips To Help Your VA With Blog Posting.

Insider Tips To Help Your VA With Blog Posting

It’s hard enough to build a thriving business on your own, BUT if you need to shave a few hours off of your blog creation and blog posting, then it’s time to expand your team. The first move, most business owners make is in hiring a virtual assistant. But hiring ...
Keep Reading
Five Free Commercial Font Sites .

Five Free Commercial Font Sites You Need To Know

Fonts can certainly give your website personality and flair, but it’s important to realize that all fonts available on the internet are not web-friendly or free of charge. Commercial font sites are favorites of web and graphic designers for their client projects to add visual flair to their creations. There is ...
Keep Reading